Temple of VTEC Rumors and News - 2013 Honda Accord Adds Thousands of Dollars in New Std. Features with an MSRP Starting Under $22,000

Pricing for all-new Accord remains consistent with outgoing model

TORRANCE, Calif., Sept. 10, 2012 � The dynamic all-new 2013 Honda Accord Sedan will debut at U.S. dealers nationwide on September 19, with a manufacturer�s suggested retail price (MSRP) ranging from $21,680 for the well-equipped Accord LX to $33,430 for the luxurious Accord Touring model, plus a destination and handling charge¹ of $790 per vehicle. The Accord Coupe will go on sale October 15 with a manufacturer�s suggested retail price (MSRP) starting at $23,350 for the sporty LX-S model plus a destination and handling charge¹.

The all-new Accord adds thousands of dollars worth of standard features and technologies with average pricing across the sedan lineup increasing by less than $300. The price of the most popular Accord LX (4-cylinder) trim is up by only $200.

The 2013 Honda Accord has been fully redesigned from the ground up to deliver new levels of refinement, sophistication, fuel efficiency and fun-to-drive performance in the midsize segment. Every new Accord is equipped with alloy wheels. Standard features now also include a rearview camera, an Expanded View Driver�s Mirror, Bluetooth� HandsFreeLink�, USB/iPod� integration, Pandora� internet radio compatibility, SMS text message function, dual-zone automatic climate control, and a 160-watt AM/FM/CD audio system.

�The 2013 Accord excels in all areas with sophisticated design, a luxurious interior, world-class dynamic performance, class-leading standard features and legendary Honda quality, all at a tremendous value for the customer,� said John Mendel, executive vice president of sales, American Honda Motor Co. Inc., �2012 is the year of the midsize sedan, and the new Accord will once again solidify Honda�s position at the head of the pack.�

New to the Accord Sedan lineup for 2013 are the Sport and Touring models. The Accord Sport targets younger buyers with the addition of 18-inch alloy wheels, fog lights, 10-way power driver�s seats, a decklid spoiler, dual chrome exhaust finishers, paddle shifters (on CVT models), a stiffer tower strut bar and exclusive suspension and steering tuning. Positioned between the Accord LX and Accord EX, the Sport model is equipped with the 2.4-liter direct-injected all-aluminum VTEC� engine paired to either a 6-speed manual or Continuously Variable Transmission (CVT). The Sport model is value priced with a manufacturer�s suggested retail price (MSRP) of $23,390 plus a destination and handling charge¹.

The luxurious and technology-packed Accord Touring is equipped with a powerful V-6 engine and 6-speed automatic transmission. Equipped with Honda�s first application of LED headlights and Adaptive Cruise Control (ACC), the Accord Touring sedan is priced with a manufacturer�s suggested retail price (MSRP) of $33,430 plus a destination and handling charge¹.

The 2013 Accord lineup is powered by a wide array of new Earth DreamsTM powertrains, which includes the first U.S. application of Honda�s next-generation 2.4-liter direct-injected VTEC 4-cylinder engine. The 2013 Accord Sedan and Coupe will also offer a more powerful and efficient Earth Dreams VTEC V-6. Three transmissions are available, including the first-ever application of a continuously variable transmission (CVT) on 2.4-liter 4-cylinder models, a six-speed automatic on V-6 models, and 6-speed manual transmissions on 2.4-liter 4-cylinder models and the 3.5-liter V-6 Coupe.

The 2013 Accord successfully balances fun-to-drive performance with fuel efficiency. Accord Sedan 4-cylinder models paired to the CVT earn an impressive 27/36/30 mpg² city/highway/combined EPA fuel economy ratings (an increase of 3/2/3 mpg compared to the previous model) and the V-6 models achieve class-leading EPA fuel economy ratings of 21/34/25 city/highway/combined mpg² (an increase of 1/4/1 compared to the previous model) making it the most fuel-efficient gasoline-powered vehicle in the V-6 midsize sedan class.

Other new Accord technologies include the first application of the all-new cloud- based HondaLink^TM system featuring Aha^TM, which lets drivers put away their smartphones and still stay connected to the people, music and social media they love. Also debuting on the 2013 Accord is Honda LaneWatch^TM blind-spot display, which uses a camera integrated with the passenger-side mirror and the vehicle�s 8-inch color display to provide for an enhanced view of the passenger-side roadway. LaneWatch is standard equipment on EX and above versions of the Sedan, and EX-L versions of the Coupe.

Celebrating 30 years of Accord production in the United States, the all-new 2013 Honda represents the expanding capabilities of Honda in North America. The Accord is produced by Honda of America Mfg. Inc. in Marysville, Ohio, using domestic and globally sourced parts. Its engines are produced at a Honda plants in Anna, Ohio and the transmissions are produced at Russells Point, Ohio, and in Tallapoosa, Georgia. The Marysville Auto Plant earned a Silver Plant Quality Award from J.D. Power and Associates in its 2012 Initial Quality Study.

The 2013 Honda Accord is covered by a 3-year/36,000-mile Limited Vehicle Warranty, a 5-year/60,000-mile Powertrain Limited Warranty, and a 5-year/unlimited- mile Corrosion Limited Warranty.

¹ MSRP excluding tax, license, registration, $790 destination charge and options. Dealer prices may vary.
² Based on 2013 EPA ratings estimates. Use for comparison purposes only. Your actual mileage will vary depending on how you drive and maintain your vehicle.
� The Bluetooth word mark and logos are owned by Bluetooth SIG, Inc., and any use of such marks by Honda Motor Co., Ltd is under license.
� iPod is a registered trademark of Apple, Inc. All rights reserved. iPod not included.
� Pandora, the Pandora logo and other Pandora marks are trademarks or registered trademarks of Pandora Media, Inc. or its subsidiaries worldwide.